Eastman Kodak Company Case Study Example | Topics and Well Written Essays - 1250 words

Eastman Kodak confederation - Case Study ExampleIt was observed that Kodak aimed to create a monopoly in the grocery which violated the Sherman practices Section 2 guidelines. The company also attempted to impose varied types of exclusive dealings based contracts upon different retailers. The decree includes licensing of processes for photofinishing as well as assistance of technology for anyone eager to source the crease of photofinishing. The main objective of the decree was to ensure a healthy competition among the varied business entities in the photofinishing industry (Baye & Scholten, Kodak Appeals to Court to Terminate 1921 and 1954 Decrees that Restrict Pricing Policies). It can be stated that Kodak became the recluse leader in the industry with the development of snap based product. The company sold its color film through processing aspects. It is also noted that through bundling the prices of photofinishing as well as processing, Kodak monopolized the market of the photographic industry. This resulted in the emergence of 1954 antitrust decree, which is considered as the second decree affecting the actions of Kodak. The decree was initiated by the court in order to enact restrictions to Kodak against bundling photofinishing process effectively. Hence, it can be stated that twain the decrees i.e. 1921 and 1954 had resulted in the creation of enhanced market competition in the global market context for change the products of photo films as well as processing. The decrees had restricted Kodaks monopoly business in the global market context (Baye & Scholten, Kodak Appeals to Court to Terminate 1921 and 1954 Decrees that Restrict